Socality x charity: water supporter | Tips for A Successful Campaign

Hey Everyone!

To celebrate our first birthday we have launched a major campaign in support of charity: water. The campaign is a global community effort and YOU can make a difference right where you are! We are excited about this 70 day campaign and here are some great tips and call to action to help you build a successful campaign where you are!!

Our goal is to raise $11,111.00 which will build one well. However, with your help we think we can do so much more!

CALL TO ACTION

1. Donate to the cause. This helps the overall goal! We want to raise $11,111.00 which will help our community build one well. However, don't stop there. Let's go beyond what we even think is possible!

2. Join a team- You can build your own campaign that will help the overall goal. Gather friends, youth groups, colleagues or the others in the community around you and set a goal. Reach out to others in your world to share the story and have them donate to the campaign. This is where we all get to be a part of the difference! Click here to set up your campaign .It is super easy and only takes a few moments. 

TIPS FOR A SUCCESSFUL CAMPAIGN

1. Make it your own

The best piece of advice we can give you is to make it personal. Add your own photo to your campaign page. Make a 1-minute video! Tell everyone why YOU are fundraising. The people who are donating to your campaign are often supporting you just as much as they’re supporting the cause. Give them a reason to help you get there. Nothing beats hearing it come from you.

2. SPREAD THE WORD

You have to let people know about your campaign! Social media is a great place to rally a community, but don’t forget to email your friends and family. We know for a fact that emailing people directly is one of the best ways to inspire them to give. Make your loved ones a part of what you’re doing. And be sure to tell us too! We love to know and share what our supporters are up to.

3. FIND OTHER WAYS TO SAY IT

Get some swag. Or make your own! Be creative. Wearing your heart on your sleeve (or on the signage in your store or on your Instagram feed) inspires conversations. Create your own art, hand out stickers, make a t-shirt or shoot a video that educates people about the water crisis. You can do anything to get people talking about clean water!

4. MAKE A SCENE

Take it to the streets. Make it public! We’ve seen campaigners host lemonade standscarry Jerry Cans across campuses and throw giant parties. Did you know charity: water started with a party?! The point is, you don’t have to hire a skywriter (I mean…not a bad idea), but do something fun that gets attention and makes people feel like they’re a part of what you’re doing.

5. SHOW PEOPLE YOU MEAN BUSINESS

You can show your commitment in a social setting by giving up something you love (like coffee, wine or dessert). Or refusing to shave a mustache. Believe me, people are going to ask you about that. Let it become a topic of conversation! Or promise your donors something if they donate. Think about how excited people would be if you offered to upload an embarrassing photo of yourself every time you received a donation!

6. PROVIDE UPDATES

A lot of people probably intend to give to your campaign. They really do. But they forget. Maybe they’re at work and want to wait until they get home. Maybe they want to wait until they get their next paycheck. Campaign updates are a great way to remind people about the thing they intended to do anyway. And once your friends have already given, updates help keep them in the loop.

7. HOST AN INSTAMEET/ COMMUNITY NIGHT

Host an instameet or throw a community dinner night. Share the campaign with your friends and invite them to be a part. Use these creative opportunities to create experience, build relationships and share the goals. 

8. SAY THANK YOU

One more piece of advice: thank everyone who gives to your campaign. Make those people feel like heroes, because they are. Shout it from the rooftops! Generosity inspires generosity… someone might see your thank you and feel inspired to join in on the fun.

9. ENJOY IT 

You’re doing a really incredible thing, and you can’t do it wrong. Know that every $30 you raise is going to bring clean water to someone who really needs it. You’re bringing better health to families, giving women more time to earn an income and ensuring that kids get to go to school. You’re changing lives and futures. Have fun!

Here is a fun video with more tips on helping you build a successful and fun campaign!