World Perspective Day 2018

For the second consecutive year, we’re excited to partner with our friends at 100cameras in celebrating “World Perspective Day” on March 30th, 2018.

100cameras is a New York-based non-profit that aims to show children around the world that their stories matter, no matter where they come from, who they are, or what their everyday lives look like, and to facilitate an exploration of their local environments within a larger global context. 100cameras seeks to empower youth by giving them the tools to see their own inherent value in their unique identities. The organisation encourages participants to share their world through photography, and sells those photos, using the proceeds to provide further education, healthcare, and basic life necessities within the communities that these children call home.

This incredible initiative is centered around a central tenet: perspective. By framing their identity in a local context with the knowledge that they are active participants in a global narrative, 100cameras is nurturing the growth of empathy and compassion for others around the world and fostering a sense of purposeful community in tomorrow’s generation. Last year they took their movement one step further and launched World Perspective Day. Initially an effort to join together and carve out some meaningful space on the internet to encourage people far and wide to engage in the core values of 100cameras, #WorldPerspectiveDay is now an annual event taking place on March 30th. At its core, the event seeks to capture a moment in time across the globe and provide a platform for participants to share their story and engage with others. Official and impromptu meet-ups take place a week beforehand, giving space to record experiences and forge new friendships, and the photos and memories created on that day are shared across social media six days later using the hashtag #WorldPerspectiveDay.

Images selected from #WorldPerspectiveDay 2017 submissions

Here’s a few ways you can get involved this year:

  1. Post an image that represents your perspective and how you see the world.
    1. Use the hashtag #WorldPerspectiveDay on March 30th and post your image(s) to your social media platform of choice (ie. Instagram, Facebook, Twitter, VSCO, etc.)
    2. Write a caption that describes why that narrative means something of personal relevance and expression in your life.
  2. Take some time after World Perspective Day (March 30, 2018) to scroll through the #WorldPerspectiveDay hashtag to explore posts from across the world.
    1. We ask everyone to be open to allowing the content shared to become a tool to help educate, listen, respect, and celebrate all the individual threads that compose the collective narrative.
  3. Join a meetup or host a meetup.
    1. A number of meet-ups will take place across international cities the week before World Perspective Day on March 24, 2018. Join one or host your own, and connect with others to engage about the purpose of the day while knowing others across the world are gathering alongside to do the same. To see if there’s an official meetup near you head over to:

We’re excited to spread the word about this initiative with our Socality community and we encourage all of you to join the conversation on Friday, March 30th. To learn more about the origins and inspiration behind World Perspective Day, visit and be sure to use the #WorldPerspectiveDay hashtag on March 30, 2018!


Socality 2017: A year in review

As we look towards 2018 we take a look back on the past year. Reflecting on what happened helps cultivate gratitude and thanksgiving. It also helps us all learn from what the past has taught us to make us better and stronger.

In 2016 we sent out a letter to our community with our plans and visions for 2017 and I am happy to announce that we did everything we had said we would do. We were excited to roll out community days in various cities across North America, which brought together people from every walk of life. We hosted our very first ever Socality Camp, which sold out and brought out 150 creatives from all over the world to come together and learn. We launched our first online course as we begin our journey into education and empowering creators everywhere.

Supporting and helping other social organizations is also one of our main goals. Joining with IJM we were able to help share the story of rescuing kids from slavery. As 2018 approaches we are in discussion on how to make bigger impact and bring greater attention to this horrific crisis and injustice towards children.

Socality is a community designed to bring people together and use our collective voices, online and in person for good. We look forward to doing just that in 2018.

Take a look back at some of our 2017 highlights that you helped make possible. 

Thank you for being apart of this community and helping make this all possible!

Here's to a great and happy New Year

Scott Bakken

Community Days



We sang, gathered and ate


Seattle, WA

We hiked through the rain.


Redding, CA

We gathered in the snow


New York City

We took over Dumbo Park


Vancouver, B.C.

We captured and created




We were invited to Australia to oversee community and connection for Planetshakers 20th anniversary in Melbourne.



35 creators and leaders dream and create together while exploring this very Holy land.

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Socality Camp

The first creative camp brought together creators, mavericks and adventurers in Alberta for a 5-day experience. Through workshops, live sessions and campfires this was the perfect atmosphere to connect, learn and create together. 



Socality Education

We launched our very first online course that will help people learn and grow in a skill from their very own home. The private Facebook group provides an opportunity to connect with other creators, showcase your work and learn together. 



International Justice Mission

We helped share the story of IJM and their mission to help rescue children from Ghana. Using our voices online and in person to bring awareness and activate social change is part of our mission



Not in My city is an initiative to bring awareness and a stop to sex slave trafficking in local cities. We partnered with Founder and Musician, Paul Brandt to throw an event in Calgary in support.


World Perspective Day

We partnered with 100cameras in support of World Perspective Day. Created to help us all see through the eyes of another. In partnership with VSCO, Apolis, The Giving Keys, Ona Bags and many more we all helped tell the story on March 30,2017.

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2018 … The Story Continues.

The Deep Place | International Justice Mission

by: Jonathan Zoeteman

One of the Socality core values is purposeful community and we believe that the ability to leverage the networks and relationships we have can have a profound effect on the way we affect change in the world. Every year we choose to get behind and support causes that are close to our hearts, and one of those is the issue of slavery in our modern world. We truly believe that every person deserves the right to be free, and that we can realize a world without slavery in our lifetimes.

An organization that is making a huge difference in this area is International Justice Mission (IJM), and we have an opportunity as a community to get behind their current efforts in bringing rescue and freedom to the children of Ghana.

Here's the story of one of those rescued

Here's a couple simple ways you can get involved this week:

1. Share a video on Facebook

Two different videos that can be shared to communicate the importance of the work being done in Ghana right now. 

Video 1: Aftercare: The Healing Begins: 

Video 2: The Deep Place: 

2. Give

If you're able, head over to and give something to support the rescues taking place. Everything helps, and we believe that collectively we can make a massive difference in realizing a world where slavery becomes history. 


Houston Relief Efforts | Connecting Neighbors Around Purpose

Words by: Blake Canterbury, Founder of Purposity; Photos by: Clark Miller

We’re all on a quest to find purpose in our lives. We believe that purpose is found by living a generous life. When you give your life away, you begin to find it. Or as Ralph Waldo Emerson put it, “the purpose of life is to not to be happy. It is to be honorable, to be compassionate, to have it make some difference that you have lived and lived well.”

And, while we’re all struggling with this quest, what if the answer is that purpose isn’t found by doing more for ourselves but by doing more for others?

Just over a year ago, a few friends set out to solve a problem.

Your life is busy. Everywhere around us we see people in need. And, we want to help but don’t know how. In a world where we can do a doctor’s appointment from our cell phones, we still have no idea if someone two doors down from us has food to eat or clothes to wear.

So, we built Purposity.

Purposity finds those in need near you. School systems and non-profits in local communities let us know needs of individuals in your area, like an elementary school student who has holes in her shoes. Requests are vetted by both the partner organizations and through Purposity to assure they’re valid needs. And, all items ship directly to these organizations for distribution. It’s transparent, one-to-one giving in the easiest way imaginable-your phone.

Users of Purposity receive one text a week with a link to a need in their community. They read the story of the individual, see the price and can purchase the item from Amazon in under two minutes right from their phone. So far, Purposity users have met over 3,000 individual needs and there are plans to expand to other cities this fall.

And while community generally means local needs, Purposity users can also get involved when large tragedies or natural disasters strike. In those times, the entire nation becomes a community. When Hurricane Harvey hit, we deviated a bit from our norm by launching a two phased approach.

Phase 1 is short-term immediate help. Children were returning to schools that lost everything, so we began by helping rebuild classrooms lost in the flooding. Needs are coming in daily for classrooms in Houston. Phase two will be long- term efforts in Texas. We are partnering with organizations on-the-ground (our new friends in Austin, TX), to help individuals and families put their lives back together, essentially bringing you just one text away from rebuilding lives.

We would love you to join us in proving that humanity is good. Jump in on our relief efforts or sign up for a community that’s live today at

Purposity is a vision of seeing the world as it should be. It’s the quest to connect neighbors and communities around purpose. It’s you helping those around you. #liveonpurpose 

Collaborator or Competitor. Which one are you?

Have you ever noticed when someone gets a great opportunity our first instinct can be jealousy? It's easy to start asking, “How did they get that”?  or “What about me”?

It's easy to do and can even feel like a natural instinct. The "survival of the fittest", this desire to be the best. But what if we changed the way we looked at advancement and opportunity? What if there was a better or even greater reward in working together? What would this look like and how would we approach this?

It's in our nature to be competitive. It's a learned behaviour that often starts at a young age. Everything is a contest. From races, to exams, to receiving trophies, we are constantly watching people be rewarded. It can either push us to be better or simply draw back and choose to not even try. As we grow older, we take this with us into business and work environments. It develops attitudes and mindsets that can set us up for failure or success.

It is often said, “It's not what you know, it's who you know". Knowledge will get you a long way, but the right relationships and attitudes will get you even further.

Competition is a limited way of thinking. It places the self first and isolates us from others, often leaving us to work and create all on our own. It's overwhelming, exhausting and not nearly as rewarding. Collaboration is about surrounding yourself with others who have skill-sets and abilities that might be better or different than your own. It's about teamwork, rising together and ultimately about doing something that is beyond your own abilities.

We need to look at this two ways

  1. Who can you work and connect with that will help you advance in your goals?
  2. Who can you help get connected in order to open doors for others?

When you are truly collaborative, when one wins, everyone wins.

Here are some characteristics of those who value collaboration over competition.

Collaborative people invite others into opportunities. They see working together as a benefit to their growth and the development of their skill.

Competitive people push others away and try to do everything on their own.

Collaborative people are secure in their identify, gifts, and abilities and let their work speak for itself. They open up doors for others and are not threatened by the success or potential of another.

Competitive people need validation and are motivated by fear instead of goodwill.

Collaborative people lean on the strength of others. They ask questions, are excited to learn and involve others in the process.

Competitive people are closed to advice and opinions, exclude people in decision making and don't learn from the knowledge or wisdom from others.

Collaborative people share the wealth. They believe there is enough to go around and love to see others thrive and have a piece of the pie.

Competitive people try and out do others, have something to prove and want everything for themselves.

Collaborative people encourage others in their goals and dreams and try to highlight them to others. They put their friends on display and aren’t afraid to give recognition to others.

Competitive people are quick to tear down and make judgements. They take pride in the shortcomings of others.

Collaborative people stand up for others. They are moved when injustice is done to another and aren’t afraid to speak up.

Competitive people take pleasure when others get knocked down and use this as a chance to promote themselves.

Collaborative people are open and honest and have nothing to hide. They see transparency as a key to successful and strong, lasting relationships.

Competitive people are secretive, fearful to trust and don’t listen to the opinions and feedback of others.

There are many commodities in life. Finances and success in your goals are certainly on that list. However, the greatest commodity of all is the quality of people in your life and you can’t place a number on these. Being a competitor can leave you empty handed, alone and lacking in valuable, meaningful relationships. But being a collaborator can bring success and life long friendships leaving everyone with you on top.

How are you operating? Are you a collaborator or a competitor? Feel free to share this post with your friends and join in on the conversation.