BIG THEMES: Customer Journeys, Marketing Funnels, Brand and Online Presence 

Our goal for this session:

You leave with a clear way to think about and audit your customer journeys and marketing funnels. You identify easy adjustments to social media and websites to plug the holes in your client and marketing funnels.

Agenda:

• Refining Your Online Presence with Lachlan Shum - Founder & CEO at Focal 

  • Your Customer Journey  - Hearing from mentor Lachlan Shum as he walks through the process of mapping how your customers and clients interact with you at various touchpoints.

  • You Marketing Funnel - Integrating your marketing funnel with your cohesive and mapped online presence. 

  • Plugging Holes - The quick and easy adjustments that will plug the holes and streamline your process. 

• “Roast my Website” - Practical live session auditing a selection of member websites

• Q&A Session with Lachlan Shum

• Break-Out Rooms | Members Monthly Check-In